NetEnt has launched its own reality show - The Challenge

On May 8, 2017, iGaming solutions provider NetEnt filmed and posted the first two episodes of its own web series, The Challenge, on its own website.

Filmed in the style of a TV reality show, the project will tell the story of four company employees climbing an Alpine peak. Around the main plot will also be shown the working life of more than 900 employees in seven offices in different countries. A total of eight episodes are planned for release.

According to the idea of the brand project, the series should show from the inside the work of one of the largest in the iGaming industry, a multinational company. And also to instill in the staff the principle of Better Mondays, which, according to the organizers, is based on teamwork, confidence in the future and constant development.

Per Eriksson, CEO of NetEnt, commented:

Our guys climb the mountain in tribute to the metaphorical peaks the NetEnters team tackles every day. With The Challenge project, we've created something completely new to tell our story and to attract and retain the most talented and passionate people. To work at NetEnt, you need to develop in a fast-paced environment that fosters both personal growth and the ability to solve complex problems.

Source : http://newsofgambling.com/